[PDF] The Matchmakers: The New Economics of Multisided Platforms download

The Matchmakers: The New Economics of Multisided Platforms. David S. Evans, Richard Schmalensee

The-Matchmakers-The-New.pdf
ISBN: 9781633691728 | 256 pages | 7 Mb

• The Matchmakers: The New Economics of Multisided Platforms
• David S. Evans, Richard Schmalensee
• Page: 256
• Format: pdf, ePub, fb2, mobi
• ISBN: 9781633691728
• Publisher: Harvard Business Review Press

Download The Matchmakers: The New Economics of Multisided Platforms

Download google books in pdf online The Matchmakers: The New Economics of Multisided Platforms (English literature) 9781633691728

Amazon. Alibaba. Facebook. Uber. These types of businesses—known as platforms, or multi-sided markets—are driving the economy more than ever. In an environment where markets, consumers, and technology are ever changing and increasingly interdependent, these businesses, which bring together a number of groups who need each other and make it easy for them to work together, are essential. But platforms operate very differently than traditional, one-sided businesses (like, say, grocery stores), and their logic can seem not only counterintuitive but downright counterproductive. Think about a traditional platform like a mall, which connects many different customers to many different stores. They charge their largest stores—the anchors—the lowest fees, while they charge smaller retailers and kiosks higher fees (and they don’t charge customers at all, even though they could conceivably charge for something like parking). That pricing structure makes sense, even though it may seem discriminatory, because the anchor stores are key to getting customers to show up. But there are still more twists and turns to how platforms operate. Plus, while the platform business model may seem appealing, it can be difficult to know if you should transform your business and—even if you should—how to do it. Yet companies that transform their pricing practices, incentive plans, and organizational structures are today’s power brokers. In Matchmakers, David Evans and Richard Schmalensee, two economists who were among the first to analyze platform businesses and discover their principles, explain the logic of platforms and how to analyze your own opportunities. Rich with stories from the platform winners as well as from those who mismanaged the transition, Matchmakers will be the one book readers need in order to navigate the appealing but confusing world of multi-sided markets.

The Antitrust Analysis of Multi-Sided Platform Businesses
They range from the old (the village matchmaker) to the new expanding literature on multi-sided platforms in economics, antitrust, and  Paying with Plastic: The Digital Revolution in Buying and Borrowing
helpful history, with an economics lean. would love for David Evans to update his book for the . The Matchmakers: The New Economics of Multisided Platforms. the analysis of mergers that involve multi-sided platform businesses
Market Power and Market Definition in Multi-Sided Platform Markets.” We would like standard economic results—such as the Lerner Index—do not apply to them, Many old industries are based on MSPs, ranging from villagematchmakers businesses are creating new products and services such as social networking. attention rivalry among online platforms and its implications
Existing ones frequently add new features to keep 3 Attention rivals are multi-sided platforms; they are intermediaries between suppliers and demanders International Antitrust Economics, forthcoming. .. Matchmaker.com. multi-sided platforms as regulators - Harvard Business School
non-price instruments were a critical part of strategy for multi-sided platforms ( MSPs) rule making and regulating the conduct of firms beyond their economic .. among members and helping attract new members to the platform. ..platform that effectively began to internalize the matchmaking process. Long report - PYMNTS.com
Entrepreneurs who start multi-sided platforms must secure enough customers United States, 61 percent of new businesses that were started in second quarter of . Both economic agents have to be present on the platform in amatchmaking service in competition with other platform businesses in a  Platform markets and energy services - University of Cambridge
often accompanies the emergence of “platform” markets, i.e. multi-sided markets market where new entrants provide an energy optimisation and . the definitions of platforms from industrial and network economics and platform markets include credit cards, video game consoles, online matchmaking such as recruiting. Catalyst Code: The Strategies Behind the World's Most Dynamic
A very good book explaining the success behind companies are multi-sided, like Google. . The Matchmakers: The New Economics of Multisided Platforms. Matchmakers: The New Economics of Multisided Platforms: Amazon
Amazon. Alibaba. Facebook. Uber. These types of businesses—known asplatforms, or multi-sided markets—are driving the economy more than ever. two-sided platforms and analysis of single- firm conduct
industries such as advertising-supported media and new-economy industries such as those based on 2 See David S. Evans, The Antitrust Economics ofMulti-Sided Platform Markets, 20 YALE J. REG. On-line matchmaking, speed dating 

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